If you want to see your business thrive this year, here are ten improvements you can make to achieve this.
1. Get organised. Set up a calendar and fill it with all your upcoming events in 2015. Make daily, weekly and monthly lists of all the business tasks you want and need to achieve. Often we start off the year motivated to be much organised. However, usually by around February, this motivation has started to dwindle. To avoid this, make it a rule that you dedicate a small portion of your day to planning ahead.
2. Get a good grasp on your businesses financial situation. The numbers should be done on a regular basis so that you can keep a close eye on your cashflow. If you are not good with this, consider hiring an accountant to help out on a full-time or part-time basis.
3. Establish the business goals you want to achieve in 2015. This will give you and your staff direction and motivation. Make sure you celebrate when you complete a goal!
4. Conduct regular research into the industry your business operates in so that you are always kept abreast of important developments and trends. This will help you respond to your customer’s needs quickly and will secure your status as an expert in your field.
5. Update your website and social media sites. If you’ve not updated the design, content and layout of your website in a while, the new year is a good excuse to refresh your online presence. Even a change of colour, new images or adding current and topical news items can make a huge difference. Let your clients and fellow entrepreneurs know about the changes you’ve made via social media.
6. Schedule regular study periods. You may wish to learn a completely new skill or brush up your knowledge on a particular subject. Either way, it is always a good idea to keep learning and improving your skills relevant to your business and industry. Buy yourself some books or enroll on a training course.
7. Make contact with peers in your network. This will allow you to share knowledge and learn from the experiences of other entrepreneurs in your industry. An easy to communicate with other business owners is through social media.
8. Ask your clients, customers and employees for feedback on areas where your business could improve. Getting the opinions of the people who really matter to your business will help you see the situation from various different perspectives.
9. Look after your staff. A happy workforce leads to a hard working workforce. Look into additional benefits you can offer to your staff, for example, an employee assistance program (EAP) or flexible working hours. Schedule regular team building exercises to improve communication and collaboration among your team.
10. Look after yourself. Being a business owner, regardless of the size of the business, is a stressful role. It is important to look after yourself and take measures to manage your stress levels. This may involve scheduling some time off, eating well, exercising regularly and spending plenty of time with friends and family.